Sr. Campaign Analyst (CRM)

Contractual | 3+ Months | UNICA , WORKFLOW DEVELOPMENT , SQL , Campaign Analyst (CRM)
Cincinnati, OH, Ohio, USA
quick apply

Currently, we are looking for talented resources for one of our listed clients. If interested please reply to me with your updated resume or feel free to reach out to me for more details at (949) 744-7854.


Title: Sr. Campaign Analyst (CRM)
Location: Hybrid (Remote and Cincinnati, OH)
Duration: 3+ Months

 

Job Description:

DEPARTMENT: Marketing
Specific Skills Needed: Experience with targeting and query tools like SQL, Unica or similar

Major duties and responsibilities:

  • Advances the relevancy and effectiveness of CRM contact strategy through effective targeting selection using segmentation and all the other available drivers.
  • Evaluates effectiveness of campaigns using consumer metrics and campaign KPIs to inform future programs
  • Manages marketing automation tools including audience selection, campaign planning, and workflow development
  • Partners with internal and external stakeholders on strategic planning and campaign execution to meet marketing objectives
  • Develops and document well-defined standardized processes
  • Performs ad-hoc analyses as needed

Basic Qualifications:

  • BS/BA in marketing, computer science or mathematics (or related work experience)
  • 2+ years of demonstrated experience in database technologies and applications
  • Intermediate knowledge of relational databases including tables and joins
  • Experience with targeting and query tools like SQL, Unica or similar
  • Strong communication and collaboration skills
  • Experience designing and analyzing campaigns to measure effectiveness
  • Ability to translate strategic plans into tactical programs
  • Strong detail orientation
  • Ability to work in a fast-paced environment and prioritize time to meet deadlines
  • Specific Skills Needed: Experience with targeting and query tools like SQL, Unica or similar Years of Experience: 1-3 years

For more relevant job opportunities please visit our website: Denken Solutions Careers